《商务交际英语 2 》平时作业一答案

I . MULTIPLE CHOICE   (10 小题,每小题 1 分,共 10 )

Choose the letter indicating the best choice to complete each sentence or answer each question:

1. b           2. c           3. a           4. c           5. d

       6. b        7. a        8. d        9. a        10. b

II . TRUE/ FALSE (10 小题,每小题 1 分,共 10 )

Write a T in the space provided if the statement is true. Write an F in the space if the statement is false.

11. T                12. F                13. F                14. F                15. T

16. T              17. F              18. F              19. T              20. T

III. QUESTIONS AND SHORT ANSWERS (5 小题,每小题 2 分,共 10 分 )

21. What is the term used to describe the benefit that will appeal most to the reader

ANS: the primary appeal

22. What is a service culture?

ANS: a combination of customer‑focused attitudes and policies

23. What type of nonverbal symbol will people use to judge you if you are always late?

ANS: time

24. When organizing a meeting, what is the first thing you should do??

ANS: determine its objective

25. What are the three parts of a letter of application

ANS: opening (opening paragraph) , body, and closing (closing paragraph)

IV. ERROR CORRECTION (10 )

Rewrite the following short paragraph by identifying all errors and correcting them:

I realize the company has a freeze on hiring, but I believe we could hire both a full ‑time staff member and a temporary worker for the same salary that our former staff member earned. The money spent on a temporary worker would be well worth the goodwill we would create by answering our customers' inquiries and complaints within four days. As you know , when we answer complaints and inquiries promptly, we encourage our customers to or‑der from us again instead of turning to our competitors.

V. READING COMPREHENSION(10 小题,每小题 2 分,共 20 )

Read the following two passages and answer the questions.

Passage One: 36. c 37. b 38. c 39. a 40. b

Passage Two:     41. a     42. c     43. b     44. a     45. a

VI. TRANSLATION (3 段短文,每段 5 分,共 15 )

Translate the following passages into Chinese:

46. A description is a verbal and visual picture of something. You might be asked to write a description of an object or a mechanism, usually as part of a report or a manual. An object is something natural or synthetic that can be seen or touched, ranging from an apple, to a coffee cup, to a pencil. A mechanism is a synthetic object that consists of several moving parts working together to perform one or more tasks. A mechanism can be as simple as a pencil sharpener or as complex as a computer.

描述是对某物的文字说明以及形象化的表现。你可能要就一个物体或一个机械装置作出描述,通常是作为一个报告或操作手段的一部分。这个物体可能是一个天然或人工物体,它可以看得见或摸得着,它可能是一个苹果,一个咖啡杯,或一支铅笔等等。而一个机械装置是一个综合的物体,由几个运转部分组合在一起进行一种多多种工作。一个机械装置可以像削铅笔器那样简单,也可以像一台计算机那样复杂。

47. Customer contact refers to maintaining customer satisfaction by communicating in a timely manner by whatever means is convenient for the customer. Returning telephone calls, messages, and e‑mail promptly is a critical means of ensuring the delivery of quality customer service. Determining what is timely, however, is up to you. The industry in which you work, the type of products or services you provide, and the type of customer all have an impact on how quickly a good customer service provider responds to communications from customers

与客户联系指用一切方便客户的方式及时与客户交流,让客户始终满意。及时回复电话、信息和电子邮件,这些是保证客户服务质量的很重要的手段。然而,什么是 “ 及时 ” 是由你来决定的。你所在的行业,你所提供的产品或服务的种类,以及客户类型,这些都会影响一位优秀的客户服务人员是否迅速回复客户。

48. Some people want to dominate conversations while others rarely say a word. An effective group leader tries to balance these contributions to encourage extroverts to say less and introverts to say more. Without intervention, a meeting can become a platform for one personis point of view, thereby making a true consensus difficult to achieve.

一些人想主导谈话,而另一些人则沉默寡言。一名有效的团队领导尽力使各人的贡献达到平衡 —— 鼓励话多者少言,话少者多言。没有这种干预,会议就会变成发表一人之见的讲台,使真正的意见一致难以实现。

VII. WRITING ( 25 )

49. Rewrite the following letter. It projects a self‑centered attitude, which may make some readers a little unhappy. Use the you‑attitude to personalize it so that it sounds polite and does not cost the company a customer. (10 分 )

Dear Customer,

We have your request for a trial copy of cooking with the Experts, which we recently published. We regret to say that this book is temporarily out of stock. A copy will however go forward promptly when a new supply is available. This should be approximately April 10.

Sincerely

Suggested key:

Dear Mr. Johnson,

Thanks a lot for your interest in Cooking with the Experts.

It seems that this exciting new book is attracting a good deal more attention than we predicted, and at the moment there isn't a single copy left. Naturally, we ordered a new printing before we ran out, and we expect to receive copies by April 10. To speed delivery, I'm having your book sent directly from the printer, so you should have it by the time (or before) we get ours.

Sincerely

评分标准:

内容:                         8 分

格式、拼法及其它: 2 分

50. Write a letter to the boss of the shop which you worked for last summer. Ask him to write a letter of recommendation for you to Mr. Wang, the personnel manager at Parkson Department Store, Beijing. You are applying for a sales position in the Men' s Clothing Department. Ask him to make a special mention of your skill as a salesman and ability to work with others. Do not forget to express your thanks and ask him to send the letter before a certain date. (15 分 )

Sample letter

(The writer's address and the date)

(The recipient's address)

Dear Mr. Best

A sales position recently opened in the Men' s clothing Department at Parkson Department Store in Beijing, and I have applied for this position.

Last summer, I had the valuable experience of working for you at your shop. Would you be willing to send a letter of recommendation to Mr. Wang, the personnel manager at Parkson Department Store? I'll appreciate it very much if you don't mind making a special mention of my skills in pushing sales and ability to work with others.

A stamped, addressed envelope is enclosed for your convenience. Thanks a lot.

Yours sincerely

Liu Xiao

评分标准:

信件内容切题完整,语句连贯,条理清楚,语法基本正确,语言通顺恰当,新建格式正确。

内容:                     7 分

格式:                     3 分

句子结构、语法: 3 分

拼法、标点:         2 分